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Media and entertainment

Increase cross-platform content and audience intelligence

Unify audience and content signals across platforms to help media teams understand performance, uncover opportunities, and act faster with AI-powered insights.
A woman holding a smart TV remote with streaming apps visible on screen.
Scenarios

Turn fragmented data into faster media intelligence

Connect content, audience, and performance data across platforms so teams can move from insight to action faster. Relevant for COOs, Chief Data Officers, Chief Commercial Officers, CTOs, and CMOs.
Film crew working together in a television studio.

Unify audience and content signals

Bring together content, audience, and performance data to build a clearer view of what is resonating across every channel.
A team of designers discussing content and audience strategy in a meeting.

Accelerate insight-to-action workflows

Reduce manual preparation and move faster from analysis to decisions with AI embedded in familiar media workflows.
An analyst monitoring source code and data across multiple screens in an operations center.

Strengthen trusted audience engagement

Respond to audience needs with timely, relevant experiences while maintaining governance, IP protection, and human oversight.
Solutions
Find the right AI approach for your organization
Buy, extend, build, or partner to achieve transformative AI benefits.
Buy pre-built solutions

Microsoft 365 Copilot

Transform work using a powerful AI assistant with built-in enterprise-grade security.
Extend and customize

Microsoft Copilot Studio

Build and customize AI agents to extend the capabilities of Microsoft 365 Copilot.
Azure Foundry
Build your own solutions

Microsoft Foundry

Design, customize, and manage AI apps and agents at scale.
Find partner solutions

Microsoft Marketplace

Power your AI transformation with AI solutions from industry leading partners.

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