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\nPersonalisation, trust, hope, and ethical standards: Can AI in newsrooms augment journalism? Or will the pitfalls outdo the benefits? A discussion about the augmented newsroom with Reginald Chua, Lisa Gibbs, and Mar Gonzalez-Franco, moderated by Ben Rudolph. <\/p>\nSome quotes>
\nGonzalez-Franco, a researcher on perception and cognition, highlighted the theme of personalisation. \u2018The best thing is to deliver personalisation\u2019, she said. \u2018And we need a lot of computing power for that. Correlations across very different and equally massive sets of data demand a supercomputer.\u2019<\/p>\n
Gonzalez-Franco agreed that computer correlations that allow predictions on human behaviour are going to be inevitable. \u2018The banking industry runs on trust\u2019, Gonzalez-Franco pointed out. \u2018Using large amounts of human behaviour data has been significant to achieve better results on this issue. This has already happened in other industries. And it will explode.\u2019<\/p>\n
For Gonzalez-Franco, identifying who is consuming a media\u2019s content is probably the biggest challenge AI can overcome.
\n\u2018We will be able to identify precisely who is consuming our content. This will happen to all organisations. One consequence is that ads will be better targeted, but content can also become more meaningful for each user. That\u2019s going to be a big deal for news organisations.\u2019<\/p>\n
Gonzalez-Franco agreed that computer correlations that allow predictions on human behaviour are going to be inevitable. \u2018The banking industry runs on trust\u2019, Gonzalez-Franco pointed out. \u2018Using large amounts of human behaviour data has been significant to achieve better results on this issue. This has already happened in other industries. And it will explode.\u2019<\/p>\n","protected":false},"excerpt":{"rendered":"
Global Editors Network Journalism has been around for over 200 years and the technology that might significantly change it has not even reached the ten year mark. Artificial intelligence will have more impact on content production than the invention of the Internet or social networks. Some institutes even predict that robots and algorithms will produce […]<\/p>\n","protected":false},"featured_media":616227,"template":"","meta":{"msr-url-field":"","msr-podcast-episode":"","msrModifiedDate":"","msrModifiedDateEnabled":false,"ep_exclude_from_search":false,"_classifai_error":"","msr_hide_image_in_river":0,"footnotes":""},"research-area":[13554],"msr-video-type":[],"msr-locale":[268875],"msr-post-option":[],"msr-session-type":[],"msr-impact-theme":[],"msr-pillar":[],"msr-episode":[],"msr-research-theme":[],"class_list":["post-616221","msr-video","type-msr-video","status-publish","has-post-thumbnail","hentry","msr-research-area-human-computer-interaction","msr-locale-en_us"],"msr_download_urls":"","msr_external_url":"https:\/\/www.youtube.com\/watch?v=aiBegt6K3X0","msr_secondary_video_url":"","msr_video_file":"","_links":{"self":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-video\/616221","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-video"}],"about":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/types\/msr-video"}],"version-history":[{"count":5,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-video\/616221\/revisions"}],"predecessor-version":[{"id":616269,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-video\/616221\/revisions\/616269"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/media\/616227"}],"wp:attachment":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/media?parent=616221"}],"wp:term":[{"taxonomy":"msr-research-area","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/research-area?post=616221"},{"taxonomy":"msr-video-type","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-video-type?post=616221"},{"taxonomy":"msr-locale","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-locale?post=616221"},{"taxonomy":"msr-post-option","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-post-option?post=616221"},{"taxonomy":"msr-session-type","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-session-type?post=616221"},{"taxonomy":"msr-impact-theme","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-impact-theme?post=616221"},{"taxonomy":"msr-pillar","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-pillar?post=616221"},{"taxonomy":"msr-episode","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-episode?post=616221"},{"taxonomy":"msr-research-theme","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/research\/wp-json\/wp\/v2\/msr-research-theme?post=616221"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}