{"id":2713,"date":"2020-05-19T08:00:45","date_gmt":"2020-05-19T15:00:45","guid":{"rendered":"https:\/\/cm-edgetun.pages.dev\/en-us\/power-platform\/blog\/power-automate\/microsoft-acquires-softomotive-to-expand-low-code-robotic-process-automation-capabilities-in-microsoft-power-automate\/"},"modified":"2025-06-11T07:58:58","modified_gmt":"2025-06-11T14:58:58","slug":"microsoft-acquires-softomotive-to-expand-low-code-robotic-process-automation-capabilities-in-microsoft-power-automate-2","status":"publish","type":"post","link":"https:\/\/cm-edgetun.pages.dev\/en-us\/power-platform\/blog\/power-automate\/microsoft-acquires-softomotive-to-expand-low-code-robotic-process-automation-capabilities-in-microsoft-power-automate-2\/","title":{"rendered":"Microsoft acquires Softomotive to expand low-code robotic process automation capabilities in Microsoft Power Automate"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" alt=\"Person working on a laptop with Microsoft Power Automate.\" class=\"size-full wp-image-2714 aligncenter\" height=\"518\" src=\"https:\/\/powerautomateblogmedia.azureedge.net\/powerautomateblog\/2020\/05\/Power-Automate-header-1.jpg\" width=\"739\"\/><\/p>\n<p>Today, we are announcing the acquisition of <a href=\"https:\/\/www.softomotive.com\/\" rel=\"noopener\" target=\"_blank\">Softomotive<\/a>, a world-leading provider of robotic process automation (RPA) with over 15 years of experience and the creator of WinAutomation. By bringing Softomotive\u2019s desktop automation together with the existing <a href=\"https:\/\/flow.microsoft.com\/\" rel=\"noopener\" target=\"_blank\">Microsoft Power Automate<\/a> capabilities, at uniquely affordable pricing, Microsoft is further democratizing RPA and enabling everyone to create bots to automate manual business processes.<\/p>\n<p>Softomotive currently helps more than 9,000 global customers seamlessly automate business processes across legacy and modern desktop applications. Together with Power Automate, WinAutomation will provide customers additional options for RPA desktop authoring so anyone can build a bot and automate Windows-based tasks. The combined offering will also enable RPA connectivity to many new apps and services including SAP and traditional green-screen terminal applications.<\/p>\n<p>We are excited about the possibilities that this acquisition opens for our customers, including:<\/p>\n<ul>\n<li><strong>Delivering a comprehensive low-code desktop automation solution with WinAutomation \u2013<\/strong> We are providing customers with additional choices for creating workflows in Power Automate. Now, anyone can build RPA bots with our existing browser-based authoring app or through a new desktop app with WinAutomation.<\/li>\n<li><strong>Expanding the out-of-the-box UI automation drivers for commonly used apps and services \u2013 <\/strong>Microsoft is committed to providing the most robust set of RPA capabilities in one platform, and is now expanding the existing desktop automation experience with the addition of Softomotive\u2019s robust set of connectors and applications, such as SAP, legacy terminal screens, Java, Citrix, and more.<\/li>\n<li><strong>Enabling parallel execution and multitasking<\/strong> <strong>\u2013<\/strong> Customers can now execute multiple workflows and automations in parallel and on the same machine to reduce latency and improve the efficiency of their bots. This brings the same incredible scale from existing Power Automate API automation to UI automation.<\/li>\n<li><strong>Offering thousands of additional features \u2013 <\/strong>We are bringing even more innovation from Softomotive built over the last 15 years to our customers to support low-code bot development.<\/li>\n<\/ul>\n<figure id=\"attachment_2717\" aria-describedby=\"caption-attachment-2717\" style=\"width: 525px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" alt=\"WinAutomation console.\" class=\"wp-image-2717 size-large\" height=\"309\" src=\"https:\/\/powerautomateblogmedia.azureedge.net\/powerautomateblog\/2020\/05\/Radcliffe-image-1024x602.png\" width=\"525\"\/><figcaption id=\"caption-attachment-2717\" class=\"wp-caption-text\">Quickly create new processes with WinAutomation&#8217;s easy to use Desktop interface.<\/figcaption><\/figure>\n<p>Today, over 350,000 organizations use <a href=\"https:\/\/flow.microsoft.com\/\" rel=\"noopener\" target=\"_blank\">Microsoft Power Automate<\/a> every month to improve their productivity with advanced features like AI-based data understanding through <a href=\"https:\/\/flow.microsoft.com\/en-us\/ai-builder\/\" rel=\"noopener\" target=\"_blank\">AI Builder<\/a>, UI-based application automation through <a href=\"https:\/\/flow.microsoft.com\/en-us\/ui-flows\/\" rel=\"noopener\" target=\"_blank\">UI flows<\/a>, and integrating with applications and databases via <a href=\"https:\/\/flow.microsoft.com\/connectors\/\" rel=\"noopener\" target=\"_blank\">315 built-in API connectors<\/a>. The comprehensive Power Automate platform represents the next generation of RPA and is accessible to everyone in an organization, including coders and non-coders alike, through a low-code development environment.<\/p>\n<h2>Get started with WinAutomation today<\/h2>\n<p>Starting today, all existing Power Automate customers can immediately benefit from <a href=\"https:\/\/aka.ms\/rpaDesktopAutomationInstallPage\" rel=\"noopener\" target=\"_blank\">WinAutomation<\/a> to automate legacy tasks in the cloud or on their desktops. This is available at <strong>no additional cost <\/strong>to customers with an RPA attended license in Power Automate. Power Automate users can now take automation one step further with a rich desktop-based authoring experience.<\/p>\n<p>Learn more about getting started with WinAutomation in this\u00a0<a href=\"https:\/\/aka.ms\/rpaDesktopGetStarted\" rel=\"noopener\" target=\"_blank\">documentation<\/a>. Additionally, new users can learn more about how we are building an end-to-end automation platform and get started with<a href=\"https:\/\/flow.microsoft.com\/en-us\/ui-flows\/\" rel=\"noopener\" target=\"_blank\"> UI flows<\/a> today.<strong>\u00a0<\/strong><br \/>\n<strong>Get started today <\/strong>with <a href=\"https:\/\/aka.ms\/rpaDesktopAutomationInstallPage\" rel=\"noopener\" target=\"_blank\">WinAutomation<\/a> and learn more about <a href=\"https:\/\/www.softomotive.com\/microsoft-acquires-softomotive\/\" rel=\"noopener\" target=\"_blank\">Softomotive<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, we are announcing the acquisition of Softomotive, a world-leading provider of robotic process automation (RPA) provider with over 15 years of experience and the creator of WinAutomation.<\/p>\n","protected":false},"author":50,"featured_media":2714,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ms_queue_id":[],"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","_alt_title":"","ms-ems-related-posts":[],"footnotes":""},"audience":[3377],"content-type":[3424],"job-role":[],"product":[3474],"property":[],"topic":[],"coauthors":[24],"class_list":["post-2713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","audience-business-leader","content-type-news","product-power-automate"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Microsoft acquires Softomotive to expand low-code robotic process automation capabilities in Microsoft Power Automate - Microsoft Power Platform Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/power-platform\/blog\/2020\/05\/19\/microsoft-acquires-softomotive-to-expand-low-code-robotic-process-automation-capabilities-in-microsoft-power-automate-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Microsoft acquires Softomotive to expand low-code robotic process automation capabilities in Microsoft Power Automate - Microsoft Power Platform Blog\" \/>\n<meta property=\"og:description\" content=\"Today, we are announcing the acquisition of Softomotive, a world-leading provider of robotic process automation (RPA) provider with over 15 years of experience and the creator of WinAutomation.\" \/>\n<meta property=\"og:url\" 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