{"id":68838,"date":"2023-09-19T08:01:00","date_gmt":"2023-09-19T15:01:00","guid":{"rendered":""},"modified":"2025-04-23T08:23:56","modified_gmt":"2025-04-23T15:23:56","slug":"leading-in-the-era-of-ai-driving-value-and-building-trust","status":"publish","type":"post","link":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/","title":{"rendered":"Leading in the era of AI: Driving value and building trust"},"content":{"rendered":"\n<p>The era of AI is here, and it\u2019s changing the way we do business. Technology is at an inflection point, offering organizations incredible opportunities to enhance human ingenuity with AI. This is transforming organizations and shaping the future of every industry, unlocking innovation and driving business&nbsp;value.&nbsp;<\/p>\n\n\n\n<p>Business-relevant AI can realize a quick return on investment (ROI), especially when the intelligence is applied to support high-value use cases, such as security, data insights, and coding&nbsp;assistance.&nbsp;<\/p>\n\n\n\n<p>AI is also increasing excitement for work by reducing mundane tasks and creating efficiencies that help employees be more productive and creative in their roles. For example, employee-created low-code applications have high adoption rates and provide cost&nbsp;savings.&nbsp;<\/p>\n\n\n\n<p>These opportunities are timely, as industries need to evolve rapidly to keep up with the pace of innovation, a distributed workforce, and shifting economic drivers. Organizations innovating with AI amid these challenges are emerging even&nbsp;stronger.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"discover-how-ai-is-unlocking-efficiency-and-excitement-for-work\">&gt;<a href=\"#bl1\">Discover how AI is unlocking efficiency and excitement for&nbsp;work&nbsp;<\/a><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"learn-how-to-harness-ai-to-maximize-value\">&gt;<a href=\"#bl2\">Learn how to harness AI to maximize value&nbsp;<\/a><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"find-out-how-to-innovate-with-ai-to-become-stronger\">&gt;<a href=\"#bl3\">Find out how to innovate with AI to become&nbsp;stronger<\/a><br><br><\/h4>\n\n\n\n<div class=\"wp-block-group alignwide is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-media-text is-stacked-on-mobile is-image-fill-element\" id=\"bl1\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog3_1200x630-1024x538.webp\" alt=\"Developers working and collaborating in an enterprise office. \" class=\"wp-image-68841 size-full webp-format\" style=\"object-position:17% 29%\" srcset=\"\" data-orig-src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog3_1200x630.webp\"><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\" id=\"unlocking-efficiency-productivity-and-excitement-for-work\">Unlocking efficiency, productivity, and excitement for&nbsp;work<\/h2>\n<\/div><\/div>\n\n\n\n<p><br>Organizations are turning to AI to increase efficiency across a wide range of areas, including customer service, cybersecurity, customer relationship management, inventory, and content production. Advancements in cloud technology and AI are helping companies stay competitive and ahead of&nbsp;challenges.&nbsp;<\/p>\n\n\n\n<p>Human ingenuity can be amplified through AI, helping extend employee expertise to deliver compelling results. For example, the Mount Sinai Health System is <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1646954942765735886-mount-sinai-health-system-healthcare-cloud-en-united-state\" target=\"_blank\" rel=\"noreferrer noopener\">accelerating its use of AI innovation<\/a> to identify and ameliorate risks to patients. The results include improved patient outcomes, reduced costs, and increased employee&nbsp;engagement.&nbsp;<\/p>\n\n\n\n<p>The impact of this amplification is becoming clear as companies find opportunities to increase productivity by applying AI technology almost everywhere\u2014offices, factory floors, field operations, healthcare settings, shops, and classrooms.&nbsp;<\/p>\n\n\n\n<p>AT&amp;T began using AI to facilitate automation, freeing employees to focus on more complex, higher-value tasks like providing customers with the superior service they expect. Jeremy Legg, Chief Technology Officer at AT&amp;T, says <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1637511309136244127-att-telecommunications-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">automating more common tasks<\/a> will significantly change the way the company operates. \u201cThere will be meaningful time and cost savings,\u201d Legg&nbsp;says.&nbsp;<\/p>\n\n\n\n<p>More businesses are discovering that harnessing the potential of AI also unleashes creativity and enhances the joy of work. With 64 percent of employees <a href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/worklab\/work-trend-index\/\" target=\"_blank\" rel=\"noreferrer noopener\">stating<\/a> they lack sufficient time and energy to do their jobs, these tools are arriving at an opportune&nbsp;moment.&nbsp;<\/p>\n\n\n\n<p>\u201cWe\u2019re moving from \u2018AI on autopilot\u2019 to \u2018AI as your copilot,\u2019\u201d says Colette Stallbaumer, General Manager of Microsoft\u202f365 and Future of Work Marketing at Microsoft. \u201cWith AI working alongside you, you can spend more time on the important work that fuels innovation. That\u2019s not only going to make a difference to the bottom line, but it\u2019s also more&nbsp;fulfilling.\u201d&nbsp;<\/p>\n\n\n\n<p>AI is customizable and applicable in new ways every day, providing opportunities to develop and deploy AI exactly where you need it to impact outcomes for your&nbsp;organization.&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"discover-how-your-organization-can-build-cutting-edge-applications-with-large-scale-generative-ai-models\">Discover how your organization can build cutting-edge applications with large-scale, <a href=\"https:\/\/azure.microsoft.com\/en-us\/products\/ai-services\/openai-service-b\" target=\"_blank\" rel=\"noreferrer noopener\">generative AI models<\/a>&nbsp;<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Find out how <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1637196302736110361-typeface-professional-services-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">Typeface uses Azure OpenAI Service<\/a> to create engaging, on-brand marketing messages in seconds&nbsp;<\/li>\n\n\n\n<li>Learn how <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1653678788412771617-inspireenvironmental-sustainability-azure-en-us\" target=\"_blank\" rel=\"noreferrer noopener\">INSPIRE Environmental uses Azure AI<\/a> to improve efficiency and streamline data analysis to keep pace with offshore wind development&nbsp;<\/li>\n\n\n\n<li>Learn more about the innovation launched across the <a href=\"https:\/\/cm-edgetun.pages.dev\/ai\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft Cloud and Microsoft&nbsp;AI<\/a>&nbsp;<br><br><\/li>\n<\/ul>\n<\/div>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile is-image-fill-element\" id=\"bl2\"><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\" id=\"harnessing-ai-to-maximize-value\">Harnessing AI to maximize value&nbsp;<\/h2>\n<\/div><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog2_1200x630-1024x538.webp\" alt=\"Small conference meeting in modern workspace. \" class=\"wp-image-68842 size-full webp-format\" style=\"object-position:57% 29%\" srcset=\"\" data-orig-src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog2_1200x630.webp\"><\/figure><\/div>\n\n\n\n<p><br>Organizations are increasingly using technology to enhance effectiveness across a range of operations. The pressure to create value can make new tools and disruptive processes seem appealing. But with AI, many businesses are realizing exponential value by making better use of the resources they&nbsp;have.&nbsp;<\/p>\n\n\n\n<p>Companies are harvesting value from data and increasing agility through automation and analytics. AI is increasing the speed and accuracy of insights derived from data gathered across an organization\u2014from areas like finance, supply chain, operations, and management\u2014to positively impact business decisions and&nbsp;forecasting.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Conagra Brands <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1578848300069242818-conagra-brands-consumer-goods-azure-en-united-states\" target=\"_blank\" rel=\"noreferrer noopener\">adopted AI and machine-learning models<\/a> and created models that accurately predict demand using available data. With this new planning solution, the company can collect and apply current and historical data to turn insights into long-term demand signals and plan far into the&nbsp;future.&nbsp;<\/p>\n\n\n\n<p>Using AI to support specific high-value outcomes, like employee engagement, risk reduction, and customer satisfaction, optimizes ROI. Companies are finding that giving employees the opportunity to develop their own productivity applications boosts adoption and creates value. These intuitive applications that can be created by the users themselves save costs and increase&nbsp;profitability.&nbsp;<\/p>\n\n\n\n<p>At Johnson &amp; Johnson, employees without technical training or experience <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1507762742083750162-johnson-pharmaceuticals-azure-en-united-states\" target=\"_blank\" rel=\"noreferrer noopener\">can now build their own bots<\/a> using an approach that requires little to no code and is faster and cheaper than previous options. The company expects to create $500 million in value as it expands its end-to-end business automation&nbsp;initiatives.&nbsp;<\/p>\n\n\n\n<p>Smaller organizations can also develop impactful solutions with the Microsoft AI platform and partner network. \u201cMicrosoft has shown us that we don\u2019t have to be a gigantic organization with a huge research and development lab to make exciting and meaningful AI applications,\u201d <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1634977781280887044-nota-media-and-entertainment-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">says<\/a> Josh Brandau, Chief Executive Officer (CEO) of Nota, a software as a service&nbsp;startup.&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"start-building-intelligent-apps-with-azure-ai-a-portfolio-of-ai-services-designed-for-scale-and-performance\">Start building intelligent apps with <a href=\"https:\/\/azure.microsoft.com\/en-us\/solutions\/ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">Azure AI<\/a>\u2014a portfolio of AI services designed for scale and performance&nbsp;<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Learn how Canada\u2019s <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1643336731024164757-radish-cooperative-consumer-goods-azure\" target=\"_blank\" rel=\"noreferrer noopener\">Radish Cooperative reduces food waste and improves service to customers and business for restaurants with Microsoft Azure<\/a>&nbsp;<\/li>\n\n\n\n<li>Discover how the <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1619409495121635014-washington-forestry-fishing-azure-en-united-states\" target=\"_blank\" rel=\"noreferrer noopener\">Washington State Department of Natural Resources uses Azure AI<\/a> to automate aquatic resource monitoring, saving months of experts\u2019&nbsp;time&nbsp;<\/li>\n\n\n\n<li>Learn how <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1556452600911773508-grupo-bimbo-consumer-goods-azure-en-mexico\" target=\"_blank\" rel=\"noreferrer noopener\">Grupo Bimbo transforms data analysis of commercial areas with Microsoft Solutions<\/a>&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Follow the latest news and discover stories through the <a href=\"https:\/\/news.microsoft.com\/source\/topics\/ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft AI&nbsp;blog<\/a><br><br><\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile is-image-fill-element\" id=\"bl3\"><figure class=\"wp-block-media-text__media\"><img decoding=\"async\" src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog4_1200x630-1024x538.webp\" alt=\"Worker standing in a modern office and using a large touchscreen monitor. \" class=\"wp-image-68843 size-full webp-format\" style=\"object-position:16% 52%\" srcset=\"\" data-orig-src=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog4_1200x630.webp\"><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading\" id=\"innovating-with-ai-to-become-stronger\">Innovating with AI to become&nbsp;stronger<\/h2>\n<\/div><\/div>\n\n\n\n<p><br>AI adoption may have once been a hard sell, but it is now a must-have. By prioritizing investments in AI and adopting responsible frameworks, organizations are positioning themselves to innovate, meet challenges, and emerge stronger.&nbsp;<\/p>\n\n\n\n<p>To better anticipate and respond to market changes and competition, organizations should prioritize investments in the technologies that will deliver the most pragmatic and important business&nbsp;outcomes.&nbsp;<\/p>\n\n\n\n<p>Over a third of decision-makers credited AI with helping them anticipate and respond to market changes. And 87 percent of leaders responding to an MIT Sloan Management Review survey felt that AI could give them a competitive\u00a0edge<sup>[1]<\/sup>.\u00a0<\/p>\n\n\n\n<p>Companies can use AI to strengthen customer relationships by creating meaningful interactions. <a href=\"https:\/\/customers.microsoft.com\/doclink\/1624889207057076286-take-blip-professional-services-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">With AI and infrastructure solutions<\/a>, \u201cBlip is taking a leading-edge approach to AI that makes us future ready and gives us a competitive edge in the marketplace for customer experience technology,\u201d says Milton Stiilpen, Innovation and Research Director at Blip (formerly Take&nbsp;Blip).&nbsp;<\/p>\n\n\n\n<p>AI capabilities are being built into cloud solutions that customers already use and trust. \u201cWe look to Microsoft as a leader in the development of frameworks for responsible AI,\u201d <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1653848287801805901-commerce-ai-partner-professional-services-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">says<\/a> Andy Pandharikar, Founder and CEO of Commerce.AI. \u201cThe Microsoft brand being tied to products gives us confidence that generative AI is coming to market with proper guardrails in&nbsp;place.\u201d&nbsp;<\/p>\n\n\n\n<p>That confidence has led companies like CarMax <a href=\"https:\/\/customers.microsoft.com\/en-us\/story\/1501304071775762777-carmax-retailer-azure-openai-service\" target=\"_blank\" rel=\"noreferrer noopener\">to innovate with AI<\/a> to boost cost and time savings. \u201cWith the help of Azure OpenAI Service, we\u2019re disrupting our industry for a second time by delivering cutting-edge digital tools and capabilities and becoming a true omnichannel retailer,\u201d says Shamim Mohammad, Executive Vice President and Chief Information and Technology Officer at&nbsp;CarMax.&nbsp;<\/p>\n\n\n\n<p>Organizations can innovate confidently with a responsible, trusted AI partner. Operating in a secure cloud that runs on trust can safeguard your organization, employees, and&nbsp;data.&nbsp;&nbsp;<\/p>\n\n\n\n<h5 class=\"wp-block-heading\" id=\"learn-more-about-how-you-can-put-ai-into-action-with-the-same-principles-practices-and-tools-that-have-made-microsoft-a-leader-in-responsible-ai\">Learn more about how you can <a href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/ai\/responsible-ai\" target=\"_blank\" rel=\"noreferrer noopener\">put AI into action<\/a> with the same principles, practices, and tools that have made Microsoft a leader in responsible AI&nbsp;<\/h5>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Start your AI transformation with the <a href=\"https:\/\/azure.microsoft.com\/en-us\/solutions\/migration\/migration-modernization-program\/#overview\" target=\"_blank\" rel=\"noreferrer noopener\">Azure Migration and Modernization&nbsp;Program<\/a>&nbsp;<\/li>\n\n\n\n<li>Explore <a href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/ai\/azure-customer-stories-ai\" target=\"_blank\" rel=\"noreferrer noopener\">how customers are putting Azure AI to work for&nbsp;them<\/a>&nbsp;<\/li>\n\n\n\n<li>Learn how you can <a href=\"https:\/\/info.microsoft.com\/ww-landing-lead-the-transformation-whitepaper.html?lcid=en-us\" target=\"_blank\" rel=\"noreferrer noopener\">lead the AI transformation<\/a> in your&nbsp;business&nbsp;<\/li>\n\n\n\n<li>Attend a <a href=\"https:\/\/envision.microsoft.com\/en-US\/home\" target=\"_blank\" rel=\"noreferrer noopener\">Microsoft Envision event<\/a> to learn how to lead in the era of&nbsp;AI&nbsp;<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><br><sub>[1] &#8211; <strong>Ransbotham, S., Khodabandeh, S., Kiron, D., Candelon, F., Chu, M., &amp; LaFountain, B.<\/strong> (2020). <em>Expanding AI\u2019s impact with organizational learning<\/em>. MIT Sloan Management Review and Boston Consulting Group.  https:\/\/web-assets.bcg.com\/1e\/4f\/925e66794465ad89953ff604b656\/mit-bcg-expanding-ai-impact-with-organizational-learning-oct-2020-n.pdf<\/sub><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The era of AI is here, and it\u2019s changing the way we do business. Technology is at an inflection point, offering organizations incredible opportunities to enhance human ingenuity with AI.<\/p>\n","protected":false},"author":771,"featured_media":68840,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"_classifai_error":"","_classifai_text_to_speech_error":"","footnotes":""},"categories":[1733],"post_tag":[1662,106,164],"content-type":[534,1079],"coauthors":[790],"class_list":["post-68838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-era-of-ai","tag-ai","tag-intelligent-automation","tag-transforming-industry","content-type-industry-trends","content-type-thought-leadership","review-flag-perce-1706200054-697"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leading in the era of AI: Driving value and building trust - Microsoft in Business Blogs<\/title>\n<meta name=\"description\" content=\"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leading in the era of AI\" \/>\n<meta property=\"og:description\" content=\"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/\" \/>\n<meta property=\"og:site_name\" content=\"Microsoft in Business Blogs\" \/>\n<meta property=\"article:published_time\" content=\"2023-09-19T15:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T15:23:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/MiB_Partner_PaidSocial_1200x630.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Microsoft in Business Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Leading in the era of AI\" \/>\n<meta name=\"twitter:description\" content=\"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/MiB_Partner_PaidSocial_1200x630.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Microsoft in Business Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 min read\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/\"},\"author\":[{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/author\\\/microsoft-in-business-team\\\/\",\"@type\":\"Person\",\"@name\":\"Microsoft in Business Team\"}],\"headline\":\"Leading in the era of AI: Driving value and building trust\",\"datePublished\":\"2023-09-19T15:01:00+00:00\",\"dateModified\":\"2025-04-23T15:23:56+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/\"},\"wordCount\":1452,\"publisher\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2023\\\/09\\\/AIHeroBlog1_1200x630.webp\",\"keywords\":[\"AI\",\"Intelligent Automation\",\"Transforming Industry\"],\"articleSection\":[\"Era of AI\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/\",\"url\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/\",\"name\":\"Leading in the era of AI: Driving value and building trust - Microsoft in Business Blogs\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2023\\\/09\\\/AIHeroBlog1_1200x630.webp\",\"datePublished\":\"2023-09-19T15:01:00+00:00\",\"dateModified\":\"2025-04-23T15:23:56+00:00\",\"description\":\"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#primaryimage\",\"url\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2023\\\/09\\\/AIHeroBlog1_1200x630.webp\",\"contentUrl\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2023\\\/09\\\/AIHeroBlog1_1200x630.webp\",\"width\":1200,\"height\":630,\"caption\":\"Small conference meeting in modern workspace.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/era-of-ai\\\/2023\\\/09\\\/19\\\/leading-in-the-era-of-ai-driving-value-and-building-trust\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Leading in the era of AI: Driving value and building trust\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#website\",\"url\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/\",\"name\":\"Microsoft in Business Blogs\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#organization\",\"name\":\"Microsoft in Business Blogs\",\"url\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2018\\\/07\\\/R6wl9gWl_400x400.jpg\",\"contentUrl\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/wp-content\\\/uploads\\\/sites\\\/28\\\/2018\\\/07\\\/R6wl9gWl_400x400.jpg\",\"width\":400,\"height\":400,\"caption\":\"Microsoft in Business Blogs\"},\"image\":{\"@id\":\"https:\\\/\\\/cm-edgetun.pages.dev\\\/en-us\\\/industry\\\/microsoft-in-business\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Leading in the era of AI: Driving value and building trust - Microsoft in Business Blogs","description":"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/","og_locale":"en_US","og_type":"article","og_title":"Leading in the era of AI","og_description":"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.","og_url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/","og_site_name":"Microsoft in Business Blogs","article_published_time":"2023-09-19T15:01:00+00:00","article_modified_time":"2025-04-23T15:23:56+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/MiB_Partner_PaidSocial_1200x630.jpg","type":"image\/jpeg"}],"author":"Microsoft in Business Team","twitter_card":"summary_large_image","twitter_title":"Leading in the era of AI","twitter_description":"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.","twitter_image":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/MiB_Partner_PaidSocial_1200x630.jpg","twitter_misc":{"Written by":"Microsoft in Business Team","Est. reading time":"6 min read"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#article","isPartOf":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/"},"author":[{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/author\/microsoft-in-business-team\/","@type":"Person","@name":"Microsoft in Business Team"}],"headline":"Leading in the era of AI: Driving value and building trust","datePublished":"2023-09-19T15:01:00+00:00","dateModified":"2025-04-23T15:23:56+00:00","mainEntityOfPage":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/"},"wordCount":1452,"publisher":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#organization"},"image":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#primaryimage"},"thumbnailUrl":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog1_1200x630.webp","keywords":["AI","Intelligent Automation","Transforming Industry"],"articleSection":["Era of AI"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/","url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/","name":"Leading in the era of AI: Driving value and building trust - Microsoft in Business Blogs","isPartOf":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#website"},"primaryImageOfPage":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#primaryimage"},"image":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#primaryimage"},"thumbnailUrl":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog1_1200x630.webp","datePublished":"2023-09-19T15:01:00+00:00","dateModified":"2025-04-23T15:23:56+00:00","description":"Discover practical ways Microsoft is helping customers accelerate their own AI adoptions to achieve efficiency, maximize value, and emerge stronger.","breadcrumb":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#primaryimage","url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog1_1200x630.webp","contentUrl":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2023\/09\/AIHeroBlog1_1200x630.webp","width":1200,"height":630,"caption":"Small conference meeting in modern workspace."},{"@type":"BreadcrumbList","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/era-of-ai\/2023\/09\/19\/leading-in-the-era-of-ai-driving-value-and-building-trust\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/"},{"@type":"ListItem","position":2,"name":"Leading in the era of AI: Driving value and building trust"}]},{"@type":"WebSite","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#website","url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/","name":"Microsoft in Business Blogs","description":"","publisher":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#organization","name":"Microsoft in Business Blogs","url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#\/schema\/logo\/image\/","url":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2018\/07\/R6wl9gWl_400x400.jpg","contentUrl":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-content\/uploads\/sites\/28\/2018\/07\/R6wl9gWl_400x400.jpg","width":400,"height":400,"caption":"Microsoft in Business Blogs"},"image":{"@id":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/#\/schema\/logo\/image\/"}}]}},"msxcm_animated_featured_image":null,"_links":{"self":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/posts\/68838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/users\/771"}],"replies":[{"embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/comments?post=68838"}],"version-history":[{"count":46,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/posts\/68838\/revisions"}],"predecessor-version":[{"id":69695,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/posts\/68838\/revisions\/69695"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/media\/68840"}],"wp:attachment":[{"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/media?parent=68838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/categories?post=68838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/post_tag?post=68838"},{"taxonomy":"content-type","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/content-type?post=68838"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/cm-edgetun.pages.dev\/en-us\/industry\/microsoft-in-business\/wp-json\/wp\/v2\/coauthors?post=68838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}