{"id":44648,"date":"2022-08-10T13:23:04","date_gmt":"2022-08-10T20:23:04","guid":{"rendered":"https:\/\/msftuspartnerblog.azurewebsites.net\/en-us\/us-partner-blog\/?p=44648"},"modified":"2022-08-10T13:23:04","modified_gmt":"2022-08-10T20:23:04","slug":"together-we-grow-creating-opportunities-through-partnership","status":"publish","type":"post","link":"https:\/\/cm-edgetun.pages.dev\/en-us\/americas-partner-blog\/2022\/08\/10\/together-we-grow-creating-opportunities-through-partnership\/","title":{"rendered":"Together We Grow: Creating Opportunities Through Partnership"},"content":{"rendered":"<table width=\"720\">\n<tbody>\n<tr>\n<td width=\"583\">&nbsp;<\/p>\n<p>In honor of National Black Business Month, we celebrate the impact and opportunities that arise when our partners collaborate. We are privileged to work with many innovative, game-changing small businesses.<\/p>\n<p>We aim to deepen our relationship with these partners through programs like the <a href=\"https:\/\/partner.microsoft.com\/en-us\/campaigns\/partner-growth-initiative\/\">Microsoft Black Partner Growth Initiative<\/a> that support our small-to-medium (SMB) sized partners as they create a profound impact on the Microsoft Partner ecosystem.<\/p>\n<p>As part of this commitment, in Q3 of FY22, select partners within the Microsoft Black Partner Growth Initiative participated in the <a href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/us-partner-blog\/2021\/10\/22\/accelerator-program-launching-to-support-black-partners\/\">BPGI Accelerator program<\/a>, which facilitates community building and business growth among the program participants.<\/p>\n<p>Four BPGI partners came together to demonstrate how close collaboration can help all of us achieve more. These four partners built a new framework in what is now called \u201cInformation Technology Partners\u201d (ITP). They include:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Jody Mitchell, CEO and founder of <a href=\"https:\/\/directedanalytics.com\/\">Directed Analytics<\/a>, based in Washington DC<\/li>\n<li>William Storey, founder and CEO of <a href=\"https:\/\/www.aceadvising.com\/\">Advanced Consulting Experts, LLC<\/a> of Columbus, GA<\/li>\n<li>John Igbokwe, President, <a href=\"https:\/\/techaxia.com\/\">TechAxia<\/a> headquartered in Denver, CO<\/li>\n<li>Dele Ojelabi, a professor of computer science at Marquette University and Principal at <a href=\"https:\/\/www.comcentia.com\/\">Comcentia<\/a>, of Milwaukee, WI<\/li>\n<\/ul>\n<h3><strong>A Cooperative Network of Smaller Tech Businesses<\/strong><\/h3>\n<p>The four partners recognized that their unique areas of expertise meshed well, and each had been looking for ways to create lasting partnerships, lend their unique subject matter expertise, and draw on the skills and talents of the others\u2014without sacrificing their individual ventures.<\/p>\n<p>That realization led to the creation of Information Technology Partners, a hub connecting the four companies, pooling resources, skills, and brainpower to create a more competitive and complementary suite of offerings for their clients.<\/p>\n<p>Dele Ojelabi explained, \u201cFor each of us, being smaller companies, the challenge is having the resources to compete against big companies. By working together, we bring all those skills to the table, with experts behind each of them, making us much more competitive than we would be individually.\u201d<\/p>\n<p>Jody Mitchell said that it was the BPGI Accelerator that provided the environment for this collaboration. \u201cAs entrepreneurs, we only have so much time and so many resources available to us,\u201d he said. \u201cI am always looking for ways to optimize my processes and to grow in ways that get the best results. With the Black Partner Growth Initiative, there was an immediate atmosphere of organic trust and a willingness to at least listen, if not work together. I\u2019ve never experienced anything like it before.\u201d<\/p>\n<p>John Igbokwe added, \u201cAs soon as we began talking, and now as we\u2019ve been working together, we realize we have complementary skill sets that allow us to access markets and client networks that we may have never had access to as individuals.\u201d<\/p>\n<h3><strong>\u201cWe\u201d is Stronger than \u201cMe\u201d<\/strong><\/h3>\n<p>While the Black Partner Growth Initiative and other SMB programs were created as a foundation to help partner communities strengthen their core businesses and go-to-market strategies, what we are seeing\u2014especially in examples like ITP\u2014is that partner-to-partner collaboration yields even greater success.<\/p>\n<p>\u201cThere was something different about that first BPGI connection. Meeting so many other professionals in that way was really invigorating,\u201d said William Storey.<\/p>\n<p>\u201cWhen we looked at our market penetration and performance over the past few years in each of our individual specialties, we realized that as a group ITP is as competitive as many larger technology companies. That\u2019s game changing,\u201d Jody Mitchell said.<\/p>\n<p>The basis for successful cooperative partnership and complementary affiliation begins with trust, according to the members of ITP. In the process of preparing a bid for a federal contract, they realized that one partner was better suited for the work than the collective. The other three partners stepped aside in favor of the one partner submitting the bid, while still contributing time and resources to ensure that the individual bid is successful. \u201cIf he wins it, we all win in the long run,\u201d Dele Ojelabi said.<\/p>\n<p>Looking forward, ITP is looking for opportunities for more federal contracts, and to partner with Microsoft to deliver solutions, both as a long-held goal, and as a validation of partners making more possible.<\/p>\n<p>&nbsp;<\/td>\n<\/tr>\n<tr>\n<td width=\"583\">\n<h3>Get involved<\/h3>\n<p>&nbsp;<\/p>\n<ul>\n<li>Join the <a href=\"https:\/\/partner.microsoft.com\/en-us\/campaigns\/partner-growth-initiative\/\">Black Partner Growth Initiative<\/a><\/li>\n<li>Learn more about the <a href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/us-partner-blog\/2021\/10\/22\/accelerator-program-launching-to-support-black-partners\/#:~:text=The%20mission%20of%20the%20Black,platforms%2C%20and%20access%20to%20capital.\">Black Partner Growth Initiative accelerator program<\/a><\/li>\n<li>Learn more about how you can support by emailing us at <a href=\"mailto:ptnrsupp@microsoft.com\">ptnrsupp@microsoft.com<\/a><\/li>\n<li>Connect with the <a href=\"https:\/\/bcpalliance.com\/\">Black Channel Partner Alliance\u00a0<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; In honor of National Black Business Month, we celebrate the impact and opportunities that arise when our partners collaborate. We are privileged to work with many innovative, game-changing small businesses. We aim to deepen our relationship with these partners through programs like the Microsoft Black Partner Growth Initiative that support our small-to-medium (SMB) sized partners as they create a<span class=\"read-more-ellipsis\">&#8230;.<\/span><\/p>\n","protected":false},"author":115,"featured_media":44469,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[333],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Together We Grow: Creating Opportunities Through Partnership | Microsoft<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cm-edgetun.pages.dev\/en-us\/americas-partner-blog\/2022\/08\/10\/together-we-grow-creating-opportunities-through-partnership\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Together We Grow: Creating Opportunities Through Partnership | Microsoft\" \/>\n<meta property=\"og:description\" content=\"&nbsp; In honor of National Black Business Month, we celebrate the impact and opportunities that arise when our partners collaborate. 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Prior to this role she served as the Chief Transformation Officer for our Enterprise Commercial business. Where she was responsible for leading one of the largest digital \u201csales\u201d transformation in our company\u2019s history. She was also a sought-after speaker to share with our customers firsthand our experience to help aide in their own digital transformation journey. Lani also was the General Manager for our Midwest Region in Enterprise responsible for a $1.2 Billion business. Where her organization was recognized for delivering exceptional results. She also served in a host of other senior leadership roles around the US. Lani, her husband James and son Brayden (10) reside in the Chicago\/Naperville area. 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