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Consumer goods

Increase productivity and creativity with AI‑powered marketing content creation

Help marketers access brand and category knowledge and boost their creative process with streamlined content, image and campaign creation, plus localization and brand assistance.
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Outcomes

Drive real results in consumer goods

Unify facility and factory data to reduce downtime and increase efficiency by enabling root cause analysis and predictive maintenance, plus uncover risks and cost reduction earlier through constant AI monitoring across production planning systems. Relevant for VP of R&D, VP of Manufacturing, Chief Supply Chain Officer, and Chief Information Officer.
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Accelerate time-to-market

Launch campaigns faster with AI that generates creative content, adapts brand voice, and streamlines workflows across teams.
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Increase conversion rates

Drive more sales with personalized marketing content that aligns with customer behavior and preferences.
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Enhance worker productivity

Empower marketers to do more with less by automating content development and assembly—freeing time for strategy.
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Reduce production and labor costs

Cut costs by minimizing manual content creation and localization tasks with scalable, AI-assisted tools and templates.
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Solutions
Find the right AI approach for your organisation
Buy, extend, build, or partner to achieve transformative AI benefits.
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Microsoft 365 Copilot

Transform work using a powerful AI assistant with built-in enterprise-grade security.
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Extend and customise

Microsoft Copilot Studio

Build and customise AI agents to extend the capabilities of Microsoft 365 Copilot.
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Azure Foundry
Build your own solutions

Microsoft Foundry

Design, customise, and manage AI apps and agents at scale.
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Microsoft Marketplace

Power your AI transformation with AI solutions from industry leading partners.
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CUSTOMER STORIES

Discover how organisations are using AI for consumer goods

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“I cannot wait to see what 10,000 coworkers can accomplish with Copilot. I can’t even imagine the information and recommendations we will receive from Copilot in the future.”
Kelly Twomey Eidson, Manager of Enterprise Collaboration, CDW Corporation
Solutions
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RESOURCES

Take the next step in your AI journey

  1.
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Microsoft for consumer goods

Meet consumer demands and drive sustainable growth with predictive analytics and data-driven insights.
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Microsoft Scenario Library

Transform scenarios across your organisation with AI.
Explore scenarios
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Understand the business impact of AI

Get resources for a successful AI adoption and implementation journey.
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